Home - Sarangan Shanmuganathan

resonance

Crafting data-driven marketing strategies that amplify brand presence and drive growth.

managing with

precision

Orchestrating projects with precision to deliver successful outcomes on time and within budget.

advancing with

AI & ML

Leveraging artificial intelligence and machine learning to innovate and solve complex problems.

why choose me?

Known for optimizing systems for early project deliveries, I specialize in crafting digital marketing strategies that enhance visibility and achieve high conversion rates. Grounded in innovation at the AI-business nexus, I am dedicated to driving impactful results for your organization through effective project management and advanced AI technologies.

10+ Years Experience

Upto 5x Sales Conversions

AI-Powered Google Ads Certifications

Results-Driven Project Manager

Data Storyteller

AI + Business

Sarangan is a hard working individual who is very knowledgeable in digital marketing and ecommerce management.

Willie Tsang

CEO

Sarangan displayed exceptional technical problem-solving skills, working seamlessly with other e-commerce consultants with varying expertise levels.

Peter McClusky

Founder/Director

He is always at our service at any time we contacted him. Though we bombarded him with too many questions and requirements of our interest, he took special attention and worked it out.

Suja Arun

Owner

ecomm management

Orchestrating seamless online operations with strategic acumen.

digital marketing

Crafting narratives that captivate audiences across digital landscapes.

project management

Mastering project success through precise planning.

AI & machine learning

Harnessing the power of data and algorithms to unlock innovative solutions.

the story

/ my journey unfolded

Microsoft and AI-Powered Google Ads certified professional with 10+ years of experience in project management, eCommerce, and digital marketing. Expert in optimizing systems, achieving early project deliveries, and boosting conversions by up to 5x. Committed to innovative strategies at the intersection of AI and business.

VOS Body

eCommerce and Digital Marketing

Acquired by a major ecommerce brand, I built & managed the ecommerce site, improved its performance, and led digital marketing initiatives, resulting in significant traffic, conversion, and revenue growth. Established Amazon integration, devised reporting systems, and drove innovative product enhancements, optimizing overall business performance.

Yush Yush, Now Brotherize

Digital Project and Operations Management

Defined project scope, objectives, and success criteria, crafting a detailed plan with milestones and timelines. Led a remote software team, cutting salary costs by 65%, and orchestrated the software lifecycle, ensuring quality and timely delivery. Efficiently managed resources, documentation, stakeholder communication, and deployment for seamless project execution.

Way of Will

eCommerce and Digital Marketing

I have a proven track record in digital marketing, having reduced overhead costs by $75,000 and decreased CPA from $165 to $30-$35. I also launched a loyalty program, boosting customer retention from 5.78% to 13.32%, and improved site engagement, reducing the bounce rate from 76% to 42.3%.

Toronto Garlic Festival

eCommerce Project Management

I built and managed an eCommerce website on Shopify, developed merchandising programs and calendars, and optimized the site with SEO practices. I also crafted product strategies, collaborated with third-party developers, and implemented an ERP system for efficient business management.